Pursuing Next-Gen Business Opportunities With Better Data Governance

The Data Management Association (DAMA, the premier organization for data management professionals) defines data governance as ‘‘the exercise of authority and control (planning, monitoring, and enforcement) over the management of data assets.’’ Data governance is an ongoing effort, and it must be integrated into every business operation. Where data maintenance may once have been an afterthought, it’s now a requirement for optimizing data value.

This article provides an overview of data governance as an essential business exercise, presents some strategic opportunities it will enable, and discusses key data governance considerations.