This SWOT Analysis Questionnaire is designed to elevate strategic planning and decision-making processes. It enables businesses and organizations to systematically assess their internal strengths and weaknesses while identifying external opportunities and threats that may impact their objectives. By leveraging this tool, you can gain a comprehensive understanding of your organization’s current position, uncover actionable insights, and develop targeted strategies to achieve growth, optimize resources and mitigate risks. With its structured approach and practical templates, this audit tool empowers you to refine your vision and create tailored action plans that align with organizational goals.

This document includes two detailed sample questionnaires aimed at guiding you through the SWOT analysis process. Sample 1 focuses on exploring organizational strengths, weaknesses, opportunities and threats, with additional sections dedicated to evaluating management and board members. Sample 2 builds upon this foundation by offering a matrix to synthesize findings, helping you translate your analysis into actionable strategies. Both samples provide thought-provoking questions and templates, ensuring you can reflect deeply on critical areas while maintaining precision in the responses.

Sample questions include:

• What do your people often complain about?
• In what areas do other companies have an edge over you?
• What are your company’s biggest expenditures?
• Is the highest and best use made of board capabilities as a whole?